Every now and then, I stumble upon something on the internet that just makes me sit back and do my best Neo “Whoa.”
In case you thought that Steve Jobs slowly grew into the hype-meister supreme we all know today, check out this video from the Fall of 1983, as Jobs introduces the legendary Apple “1984″ commercial that ran on TV once1 — during the Super Bowl — and yet still managed to grab the advertising world by the throat and shake it viciously.
Realize that — at this point in time — almost no one knew what the Macintosh was. No one had played with one yet. And yet… Listen to that applause. Listen to that excitement. For a product no one has seen yet.
Almost thirty years later, he’s still doing it. It really is amazing to watch.
And by the way: Jobs, in this video, is only 28 years old…